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FTC Plans To Monitor Blogs For Violations
FTC Plans To Monitor Blogs For Violations
By Wyatt Earp | June 22, 2009 Attention bloggers. President Obama’s goon squad is targeting you. I guess he didn’t like the cracks about his big ears and Michelle’s resemblance to Aunt Esther from Sanford and Son. Either way, the Federal Trade Commission is planning to monitor blogs for claims and payments. Luckily for me, I don’t exactly get sent free stuff from the good people at Mountain Dew. Boy, do I love their product! That’s right, everyone hold on to their wallets. Big Brother has entered the blogosphere. Savvy consumers often go online for independent consumer reviews of products and services, scouring through comments from everyday Joes and Janes to help them find a gem or shun a lemon.Hey, why the Hell haven’t I gotten any freebies from you people! I want my bloody laptop!!! The practice has grown to the degree that the Federal Trade Commission is paying attention. New guidelines, expected to be approved late this summer with possible modifications, would clarify that the agency can go after bloggers — as well as the companies that compensate them — for any false claims or failure to disclose conflicts of interest.So, I probably shouldn’t mention the Phillies season tickets and the gift card for ten free bikini waxes that The Girl gave me. Oh, I’ve said too much. Topics: Snarkasm | 7 Comments » 7 Responses to “FTC Plans To Monitor Blogs For Violations”
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